Implementation of RFID Technology-Free-Samples-Myassignmenthelp.com

Question: Discuss about the Implementation of RFID technology by the US Company. Answer: Introduction RFID is an acronym that stands for radio-frequency identification (Kesh, 2017). The acronym refers to an electronic device that contains an antenna and a small chip. The chip has the capability of carrying around 2,000 bytes of data. It is a technology where the digital data is encoded in RFID tags and are captured through the radio waves by a reader. This technology is nearly same as that of the bar coding where the data is captured from a label that stores data in any database. RFID is more popular than that of the bar codes because of its advantages over the systems that use the bar code tracking software. The most significant factor of RFID is that the data can be read outside the line-of-sight where the bar codes have alignment with the optical scanner (Tucker, Darcy Stantic, 2014). The different types of RFIDs are the active, passive and bap RFID. The active RFID systems have tags where it has its own transmitter and power source. Active tags for the transmission of the information that are stored in the microchips broadcast the signals (Leavitt et al., 2017). Two types of active tags are beacons are transponders. The transponders respond when it receives a radio signal from the reader and sends a signal back. Passive RFID systems operate in the low frequency, ultra-high frequency as well as in the high frequency radio bands (Hsu Huang, 2013). The range of passive RFID system is limited because of the backscatter of the tag where the radio signal is reflected to the reader from the tag. It only requires a tag chip, an antenna, and no transmitter. Passive RFIDs are mounted on substrates and sandwiched between a paper level and adhesive layer. BAP or Battery Assisted Passive systems help in incorporation of the crucial active tag features. BAP tags make use of the integrated power supply to bring power on the chip. The captured energy taken from the reader is used as backscatter. BAP tags do not contain own transmitters. Business/Technical problems There are tracking problems regarding assets that are solved by RFID technology (Holy, Bilek Voparil, 2014). A sophisticated technology helps in tracking assets effectively by mitigating any form of risks. The technology helps in attaching the RFID tags by storing information electronically in the small microchips. The problems and their solutions have been discussed below. There is a problem when an asset is not found in the warehouse and RFID technology gives a solution. The equipments are not stored in the correct manner and timeliness becomes very critical. These problems are solved by active as well as passive RFID. There are batteries in the active RFID tags that work all the time. Ultra-wide band RFID tags help in the location of the assets in the warehouse on the basis of the signals from many readers (Bisio, Sciarrone Zappatore, 2016). Many companies are having multiple warehouses. RFID helps in finding out the assets from the warehouses (Roper, Sedehi Ashuri, 2015). This system in conjunction with the global positioning system tags, Wi-Fi RFID tags and satellite GPS tags are used in the outdoors to know the building where the asset is in. Proper application of the RFID technology helps in the delivery of the assets on time. There are problems with bar codes and QR codes that are solved by RFID codes. Barcodes readers are required a direct line of sight for the printed barcode whereas the readers for RFID do not requires a direct line of sight (Singh Mahajan, 2017). The readers of RFID are able to are able to interrogate and read the RFID tags faster than the barcodes. Another problem with the barcode is that the range is very less for reading and this problem is mitigated by RFID, which can read at long distances. Another problem with the barcode is that it has no reading or writing capability. RFID readers are able to communicate freely using the codes and tags. QR codes on the other hand, lack the automation ability for the purpose of proximity scanning. The line of sight is another drawback of QR codes that are solved by RFID codes. Limitations There are certain limitations of RFID technology that have been discussed below. Many scientists are working hard to mitigate the issues regarding RFID. Standardization There has been a limitation regarding the standardization of the RFID code. The Auto-ID center along with the Uniform Code Council and EAN International is trying to set some standardized electronic product code but it has not yet been standardized. The solution can be setting up a standard regarding the RFID code at the earliest that can be abide by every organization. Physical The physical limitation includes reading through the metals and liquids. This poses a serious challenge for the users of this technology. Killer tags, Sleeping tags and Faraday Cage are the solutions of the physical security problems of RFID codes. Cost The cost of the RFID tags relies on their types. The prices of the active as well as the passive RFID tags acts as hindrances that allows the economic application for scanning high-value goods for long ranges. QR codes are cheaper than the RFID codes and can be used in many cases. Collision This is another important limitation to be considered in case of RFID technology. In an attempt to read, multiple tags at the same time may lead to signal collision and data loss at the end. Anti-collision algorithms are used for the prevention of all these art extra costs. The solution can be that the RFID code should be programmed in such a way that the given tag should be read only once in every session. Frequency There are problems with RFID regarding frequency. Radar malfunctioning is an important factor to be considered in this case. This cannot be avoided completely and alternative measures cannot be taken when required. Adverse environmental conditions as well as improper placement may lead to corrupt reading. There are certain cases like absorption and external signal sources such as security systems, barcode scanners and cordless phones have the chances of introduction of reading errors. The solution for this should be to audit the frequency spectrums that have been used by the devices within the environment of deployment. Review of the performances of the RFID components and the RFID systems helps in mitigating the problem. Other limitations are that it is very difficult to understand the technology and can be less reliable at times. The tags are specific to the applications and there are no tags that fit all. There is a chance that more than one tag may respond at the same time and it will be a problem. The tags of RFID are larger than the labels of barcodes. The active tags are very expensive in comparison to the passive tags. Evaluation GAP used the RFID platform effectively. There were item-level RFID trials in the company. There was problem initially with the RFID as it was unable to deliver 100 percent read rate on clothing items. Two interrogator antennas were installed along with the other ones. They were able to achieve the necessary level of reading accuracy. The inventory accuracy level of the US company was able to achieve 99.6 percent. It helped in increasing the sales of the company and improving the in-store inventory. Assessment RFID has changed the retail landscape and brought radical changes. It helps in tacking the high-end products for the accurate inventory level. Beacon technology helps in the efforts of in-store digital marketing (Hofacker et al., 2016). It also provides assistance in assessing the effectiveness of displays, layout of the stores and endcaps in real-time. RFID also gives the intelligence required for the effective management of the inventory. RFID also helped the banking sector to succeed in various ways like applications in the cheques between the banks, customer relationship management, money transferring system, tracking and tracing, and reduction of manual operation, contactless smartcards, phone banking, security establishment and identification of people. The data are stored in the RFID tags that are attached with the Smart cards of the customers. The data can be read easily using the radio signals. RFID has helped the hospitality industry by improving the operational efficiencies and enhancing the guest experiences of an organization (Cobos et al., 2016). RFID helps in tracking many items with accuracy in unlimited ways. Conclusion The report has inferred about the RFID technology that is very popular in organizations irrespective of any industry. It has discussed about the working principle of RFID technology in depth that gives an insight into how the different parts like active, passive and BAP works. Some of the technical and business problems have been taken into account and their solutions have been stated. The implementation of RFID technology by the US company, GAP helps us to know about how the company has been successful in its inventory management using the technology. The success factors of the retail, hospitality and the banking industries because of the implementation of RFID technology have been taken into account in the report. This report put forward the advantages and the necessity of RFID technology and the areas that need to be addressed to make the technology more user-friendly. References Bisio, I., Sciarrone, A., Zappatore, S. (2016). A new asset tracking architecture integrating RFID, Bluetooth Low Energy tags and ad hoc smartphone applications.Pervasive and Mobile Computing,31, 79-93. Cobos, L. M., Mejia, C., Ozturk, A. B., Wang, Y. (2016). A technology adoption and implementation process in an independent hotel chain.International Journal of Hospitality Management,57, 93-105. Hofacker, C. F., De Ruyter, K., Lurie, N. H., Manchanda, P., Donaldson, J. (2016). Gamification and mobile marketing effectiveness.Journal of Interactive Marketing,34, 25-36. Holy, R., Bilek, P., Voparil, L. (2014). Electronic inventory in the university environment and automation using RFID technology. InIntelligent Green Building and Smart Grid (IGBSG), 2014 International Conference on(pp. 1-4). IEEE. Hsu, H. T., Huang, T. J. (2013). A koch-shaped log-periodic dipole array (LPDA) antenna for universal ultra-high-frequency (UHF) radio frequency identification (RFID) handheld reader.IEEE Transactions on Antennas and Propagation,61(9), 4852-4856. Kesh, S. (2017). Shopping By Blind People: Detection of Interactions in Ambient Assisted Living Environments using RFID.International Journal,6(2). Leavitt, M., Warner, M., Rea, D., Patel, K., Wen, Y. (2017).U.S. Patent No. 9,534,738. Washington, DC: U.S. Patent and Trademark Office. Roper, K. O., Sedehi, A., Ashuri, B. (2015). A cost-benefit case for RFID implementation in hospitals: adapting to industry reform.Facilities,33(5/6), 367-388. Singh, M. N. K., Mahajan, P. (2017). Application of RFID technology in libraries.Modern Technologies for Reshaping Libraries in the Digital Era, 70. Tucker, S., Darcy, P., Stantic, B. (2014). A comparative study of RFID technology measuring efficiency and acceptance when capturing attendance. InProceedings of the Thirty-Seventh Australasian Computer Science Conference-Volume 147(pp. 75-79). Australian Computer Society, Inc..

Write Impressive Economics Personal Statement Essay Example

Write Impressive Economics Personal Statement Essay Although economics seems to be a very demanding discipline but still many people find themselves attracted to it. By pursuing a degree in economics students who are attracted to this subject are able to examine it in more detail and they are able to explore different sorts of interesting and complex topics in great length such as game theory, aggregate demand and supply, compound interest, stochastic dominance, etc. An economics personal statement is an essential part of admission as required by the admission board of any college. Applicants are expected to write and submit an impressive personal statement detailing what are their interests, why they want to pursue the field of economics and what makes them a good fit for their academia. In the following tips you will learn about some important elements that makes a personal statement an impressive and compelling one. Write unique statements It is very important that you give accurate answers to the questions that are asked in the personal statement. It is not unusual for a student to post the applications to several academies and it is possible that each application may have some similar questions. However, it is advisable that the student must use a slightly different statement for every application. Again, make sure that the answer is accurate and to the point. Describe yourself in an effective manner We will write a custom essay sample on Write Impressive Economics Personal Statement specifically for you for only $16.38 $13.9/page Order now We will write a custom essay sample on Write Impressive Economics Personal Statement specifically for you FOR ONLY $16.38 $13.9/page Hire Writer We will write a custom essay sample on Write Impressive Economics Personal Statement specifically for you FOR ONLY $16.38 $13.9/page Hire Writer Keep in mind that a personal statement is used by the admission board to assess students for their college. Therefore, it is important that you demonstrate your experience, traits or qualities in an effective manner. Check out some sample personal statements in order to get an idea how a personal statement is written and prepare a unique statement. Keep the statement fresh, interesting and unique in order to retain the interest of the admission board. Keep your statement specific It is important to keep the statement specific and answer only what is asked. When you state that you would make an expert market analyst, you have to support such claim with particular reasons or proof. Demonstrate your general knowledge of economics or international market to the committee to back up your claims. Make your opening interesting It is also essential that the opening of the personal statement should be unique and interesting. Admission board oftentimes gets bored with reading uninteresting statements and naturally they don’t pay must attention to such statements. So in order to get their attention you need to start your statement with an interesting statement or sentence. Tell them about yourself In the body of the personal statement, discuss about your interests, hobbies and other necessary things which you think needs the attention of the committee. Carry out some research Carry out a detailed research on the educational institute which you are applying to. Many institutes ask the applicants why they seek admission in their academy. By doing a comprehensive research on the academy you will be able to answer them what makes them different from rest of the academic institutes. Write an attractive economics personal statement by following the aforementioned tips.

Bedford Hours essays

Bedford Hours essays Various medieval manuscripts are focus of interest for todays scholar, because of their intricate textual and pictorial context. Yet it is The Book of Hours that stands out the most for its diverse structural framework and the creative peculiarities. The irregularities within this brilliant manuscript make it unique in its own way. The unconventional order of the texts, iconographical peculiarities within a program, the abnormality of miniatures, the question of patronage, identity of the artist or the date of production are many reasons why we get captivated and choose to examine this type of manuscript more closely. There are many different Books of Hours. The Bedford Hours is one of the most intriguing ones. The book measures 260 x 180 mm (10 1/2 x 7 1/8 inches). It contains nearly 300 leaves, every one of which is illuminated. In addition to its 38 large miniatures, most of which complement conventional texts of a Book of Hours, it includes more than 1200 tiny marginal pictures, illustrating scenes from Old and New Testaments. The text of the manuscript is written in blue, red and gold ink. The body of work consists of six unequal sections, each of which includes a coherent sequence of devotions appropriate to inclusion in this type of book. The sections are as follows: Calendar; Gospel Lessons followed by Obsecro te and O intemerata; Hours of the Virgin; Penitential Psalms with special Hours assigned to the seven days of the week, and Office of the Dead; Hours of the Passion; Memorials of selected saints, and number of selected special devotions. Each section is composed of multiple gatherings of eight leaves. A gathering of twelve leaves, carrying the calendar precedes these sections. Each month occupying the recto and verso of a single leaf, is illustrated with appropriate iconography. The suitable labors of the month accompanied by zodiac signs are shown in the lower margin of the rec...

Applied Research Technologies Case Study Example | Topics and Well Written Essays - 1250 words

Applied Research Technologies - Case Study Example These include; healthcare, energy, industrial automation and HVAC. However, this decentralized management philosophy is also coupled with an innovative and entrepreneurial culture creating a good mix for business integration. This has seen the company dedicate itself to supporting innovations through funding and organizational practices with each division required to have products developed in the last four years comprise at least 30% of the sales (Bartlett and Beckham 2). With such a promising resume, the company’s CEO David Hall began pushing for the increase of ART’s global presence that saw the creation of the Filtration Business Unit in 1996. The filtration unit is a business that ART acquired from an oil and gas exploration services company with the core interest being the provision of mobile water treatment services to exploration companies enabling the meeting of the threshold set by the government for water recycling. However, the incorporation of Chinese firms commoditized the sector which reduced the margins of profits (Bartlett and Beckham 3). The effect was that ART decided to develop new technologies and products which resulted in a couple of high profile failures. One of these failures was the multi-million dollar mini water oxidation project spearheaded by Peter Vyas, the business manger of the filtration Unit (Bartlett and Beckham 2). The project that had been the works before Vyas was promoted consisted of a small-scale oxidation system without bulky equipment capable of waste water into clean and safe drinking water in a matter of minutes with technology sourced from an Indian start company. Although it had potential to be a big success but problems in the design, development and marketing strategies had resulted in the failure of the project in two phases. However, the management of the unit still wants to see the

Organisational Strategy & Decision Making Essay

Organisational Strategy & Decision Making - Essay Example Marketing efforts is a dynamic concept and demand company to regularly monitor and assess marketing capabilities. The assessment of the strategic and marketing position is done with the help of strategic tools and techniques like Ansoff’s matrix and Porter generic competitive strategies. The recommended strategic actions are also provided in accordance with the strategic analysis done with the help of above mentioned tools and techniques. 2 Table of Contents 3 Introduction 4 Introduction Starbucks Corporation, a global and reputed American coffee company engages in the selling of coffee, hot and cold drinks, other beverages and items such as cups, tumblers, and mugs. The coffee products of the company hold big image and reputation across the world with the market capitalisation of $40 billion and with the sales of 1.2 billion pounds (Starbucks Jumps as Profit Increases on U.S. Sales Gain 2012). Starbucks Corporation functions on the basis of mission statement-‘to inspire and nurture the human spirit, one cup and one neighbourhood at a time’ (Starbucks Corporation 2012). The company is dedicated towards sourcing finest quality coffee beans in order to deliver enriched quality coffee to its customers and known for their genuine service, pleasing atmosphere, and superior quality. The underlying essay aims at analysing and reviewing strategic position of the company in order to determine its strategic position. Internal and external audit has also been performed in order to gain idea about the internal and external environment of the company. Analysis of strategic position helps in outlining appropriate strategic action that should be adopted by the company in coming period. Internal and external audit Internal and external audit analysis of the business organisations are performed with the purpose of gaining idea about their existing capabilities and limitations. Business plans and strategies are formulated in light of assessed capabilities and limitations. In this regard, tool named SWOT analysis has been used in order to gain idea about their existing strategic capabilities. SWOT analysis represents strength, weakness, opportunities and threats. Strength and weakness analysis will represent internal audit for company while opportunities and threats will provide external audit of the company. Internal audit The most apparent strength for the company is strong brand image and identity of the company in the coffee business. Starbucks owns an impeccable and recognisable brand image in the coffee business. The strong brand image and identity facilitate the company to gain strong foothold and enters new markets across the globe. The company owns deep product portfolio with distinct features like Gourmet Coffee, regular drip coffee, Frappuccino blended coffee, and many more. The deep product portfolio enables the company to target wide customer base and delivering enriched purchase experience. The product quality and excellent customer service complements and support the existing brand image of the company (Starbucks raises 2013 forecast, defies industry trend 2012). The regular and active involvement of company in environmental and ethical practices acts as another strength for Starbucks. Eco-friendly practices related to energy conservation, climate controlling and maintenance are some of such eco-friendly practi

Internet Banking in India Essay Example for Free

Internet Banking in India Essay The banking sector in India has undergone a rapid transformation. Almost a decade ago this area was limited to nationalized banks and cooperative. Then came the multinational banks, but were these limited to serve small elite.  One could consider the past as the Middle Ages in the banking sector, in which each branch of the same bank acted as independent information silo and multichannel banking (ATMs, Net Banking, tele-banking, etc) was almost nonexistent. The main reason for this first transformation is due to improved methods developed encryption security and Internet. The second reason is that banks do not want to lose a potential market share for banks that are quick to offer their Internet services. The objective of this research is just comparing the modern era banking system with the old one. The evolution of modern banking technology began with the use of advanced machines shipping Ledger (ALPM) in the 1980s. The Reserve Bank of India, which is a central policy under which several public sector banks, financial institutions, NBFCs etc. working in India had advised then all banks to go massive computerization branch level. Two options were raised i. e. either to automate the front office or office. Many banks opted for ALPM office automation in the first phase. Banks as State Bank of India, a public sector commercial bank, focused on automating back office in branch level. The Rangarajan Committee 1985 report said the banks had to get computerized. The second wave of development called for Total Bank Automation (TBA) in late 1980. This automated both the front-end and back-end operations within the same branch. TBA compound total automation of a particular branch with its own database. In the third wave, the new private sector banks entered the field. These banks have opted for a different model of having one central database instead of having multiple databases for all branches. This was possible thanks to the availability of good network infrastructure. In the beginning of the 1990s, the cost of the leased line goes down. The DoT was expanding its capacity and new technologies were being implemented. Earlier, banks were unsure of directing the whole operation through a single data center. However, when a couple of private sector banks implemented efficiently, other banks began to show interest, and also began consolidating their databases in a single database [8]. Banks follow this movement by choosing appropriate application software that supports centralized operations. The fourth wave began with the evolution of ATM delivery channel. This was the first stage of training the client for their own transactions. The second stage was Suvidha experiment in the city of Bangalore in India. This showed the power of technology and how the scope can be increased at a rate unusually large. Seeing this, all banks began to renew their retail distribution channels. Their main focus became the number of customers they can service at a lower cost. The main channels are chains such as Internet banking and mobile banking. After this came alliances for payment through different gateways. The third major event happening now is the real time gross settlement system of the RBI. Once this is in place, transactions between banks can be done through the settlement system, online, electronically. So collections will become very fast. Within five years, most transactional services are provided by way of the Internet. Net-based banking takes only 10 percent of the operating costs of conventional banking practices and services. Because banks will play a key role in terms of public services related to electronic money transactions we feel that cooperative banks NET-Banking should consider in a big way. A cost comparison study by IBM Global Services Consulting Group clearly shows the advantage of using Internet for banking services through another Traditional media. The opening of the Indian banking sector to private players acted as a turning point for the transformation. De-regulation efforts led many financial institutions (such as HDFC and ICICI) and non-financial institutions entering the field of banking. With the entry of private players in retail banking and with multinationals focuses on individual consumers in a big way, the banking system experienced a change a phenomenal. Multi-channel banking gained importance. For the first time consumers have the option conducting transactions in either the traditional way (through the bank branch), through ATMs, by phone or through the network. Technology played a key role in providing this multi-platform service. Input private actors driven patterns combined with new nationalized banks forced to redefine their core banking strategy. And technology is central to this change. Internet Banking is the most effective means of banking. The bank customers changing relationships significantly, open standards replace property front ends, many-to-many substitution networks single line, links and traditional locking erosion, so that corporations enjoy lower switching costs. Corporations source worldwide and find the best cane. Corporate customers are free to disaggregate their corporate banking shopping, selecting the best genetics for every need, geographic and functionally, and the integrated use of front-end to manage the complexity of multiple vendors. Methodology: Let us now compare the IT journey of two of the leading banks of india i. e. Pnb and hdfc. Punjab National Bank Punjab National Bank (PNB), a public sector commercial bank, has come a long way since March 2000, when IT systems are deployed only 500-odd branches, and was very uneven. Only 35 percent of the bank business was computerized and a number of small software packages running on independent PCs. Now 2003, GNP had 101 branches in a WAN, deployed core banking infrastructure and network works 175 ATMs. It has also deployed a reliable security infrastructure that helps make transactions within its carefree branches. The journey does not end here, but along the way banks gathered valuable knowledge and experience. Some of the preconditions were that the RBI systems must be audited by an independent auditor, and an independent agency should carry authentic out penetration tests. The bank has already had their systems audited by an external agency, and penetration testing process is ongoing. In the process, GNP has developed the skills of its own staff to take charge of security on their own at a later stage. The bank also hire technically trained personnel to provide the necessary knowledge base. With the launch of Internet banking, the bank will also strengthen its security policies. A private sector bank had a centralized IP-based network right from its inception. All branches throughout the country converge at their respective location zonal center, which in turn connects to the data center Mumbai. Based on the nature of the entity and spoke network architecture, the branches are distributed in different regions and each position has an important regional center. Falling branches under a location connected to the hub in the main area. These hubs then connect to the central site (data center) using a combination of 2 Mbps tubes and 64 Kbps, depending on the total volume of transactions passing through. A highlight of HDFC Bank Network is the presence of two or more hubs in one place. Pre-Internet banking A security issue during the pre-Internet has more to do with the internal activities of a company. From the early days as technology solutions for banking applications mainframe, AS400 or Unix- had a lot of security built. Transactions that are directed from the branch to the main server is encrypted no individual passwords and many functions have two levels of authorization. Therefore safety banking largely integrated in the software or the application itself. Today banking in India is not limited to a branch. People have less time to devote to their banking and would like to make use of banking services through other channels. In a competitive market, where services offered command market share, banks are constantly competing for customers. Banking has become a process of choice and convenience. By offering different channels until banks have succeeded in divert their operations from one branch to other channels. The result has been a reduction in the cost per transaction at the branch. An average transaction costs about 100 rupees branch, at an ATM in question Rs. 0, and the Internet is around Rs. 20. But unfortunately a very small percentage of customers out not use the Internet Banking in India. This is due to factors such as low PC penetration, and penetration of Internet itself is low. At present only a few banks (eg HDFC, PNB, etc) have demonstrated the Internet initiative banking and have a strong advantage over other banks through a large number of customers still use ATMs. Typically 55 percent, on average, the operations of these banks are in the ATM, branch 30 percent, 8 percent Phone and 7 percent Internet. As with any new technology issue new face. There are a number of problems faced by these banks. One of the first problems is that of customer service. Banks need to create a whole new customer relations department to help customers. Banks need to ensure that customers receive help quickly if they need help. The major problems or disasters can destroy banks reputation quickly and easily. By showing the customer that the Internet is reliable they are able get the client can trust the online banking more and more. Besides these the first is the main concern of the laws. While Internet banking has no national or state borders, the law does. Companies will have to make sure you have the software in place that can detect when a law of a state to another is being violated. Security of course, is a big problem with banks. Along with security problems and manage cryptographic a bank also has to worry about becoming a far too cold for the customer. Some think the banks offering Internet banking services our increasingly cold and impersonal with customer. Despite the problems that exist however, are not as bad as you think. With encryption and security technology to improve in leaps and with banks and financial institutions are allowed to use 128-bit Internet banking is increasingly Code secure. The future of modern banking integration is, as people have less time for banking. My profile revealed that the banks that offer online banking services are rapidly becoming the choice of citizens in the urban areas. People want to process more transactions online. Soon there will be more activity in terms of applications and services on mobile. Geography is not an inhibitor more, since all can run on the network. Integration will become the next big thing in real. The customer will want a one-stop workshop that will take care of all your needs. For example people will want to buy their mutual funds, redeem his mutual funds, insurance policies buy, renew policies, and buy movie tickets, train tickets and numerous similar transactions through the bank. The ATM still serve as an effective means of dispensing, but the Internet and mobile will be very active. Banks that use the Internet banking have higher rates of return deposits and provide higher interest rates in general, and not have to deal with cashiers, branches, etc. and then in the times ahead and the actual Virtual banks will not dominate the future.

Atticus Finchs Statement on Prejudice in To Kill a Mockingbird :: essays research papers

â€Å"You never really understand a person until you consider things from his point of view, †¦until you climb into his skin and walk around in it† Atticus’ statement on prejudice and racism characterises his moral integrity and his empathetic nature. In Harper Lee’s To Kill a Mockingbird Atticus Finch is depicted as the complete opposite of what people would perceive to be a stereotypical southern man living in the Deep South during the 1930s. Contrary to the majority of his fellow townspeople of Maycomb, Atticus is a man of great virtue and moral strength. He in not bigoted or racist and is egalitarian in his approach to all people This sort of moral integrity is what he tries to instil in his two young children, Jem and Scout, despite the bigotry and inequality surrounding them. Atticus Finch stands as a moral beacon of the town, a label which causes much friction between himself and other members of the Maycomb community. A clearer idea of Atticus’ principles can be gained by comparing and contrasting them to three other characters in the Novel, Calpurnia, Bob Ewell and Aunt Alexandra. Bob Ewell is, in essence, Atticus’ antithesis. If Atticus Finch represents the principled southern man then Bob Ewell certainly represents its darker, less attractive side. He lives in a rural squalor, a bedraggled mess of a house. A poverty stricken unemployed spiteful drunkard, Bob Ewell is looked down upon by all the members of the Maycomb community. His economic situation is at a point where his windows â€Å"...were covered with greasy strips of cheesecloth to keep out varmints†(p187) . In such social disarray his racial prejudices have festered to an extreme point, where he is completely blind in his loathing towards Negroes or any sort of social difference. He labels Atticus a â€Å"...nigger-loving bastard†(p240), for defending Tom Robinson. This statement alone gives us a graphic insight into how his mind has become truly polluted with narrow-mindedness. Bob Ewell’s loathing of others is impressed further on the reader, when he takes out his preju dices against Atticus, by attempting to kill Jem and Scout. Bob Ewell is the polar opposite of Atticus. He has no sense of justice whatsoever and his very being is the basis of prejudice itself. What is worse is there are others who share in his characteristics. To a certain extent Atticus’ sister Aunt Alexandra has more in common with Bob Ewell than with Atticus.